Go deep with Carolyn* and get privately mentored so you can go from comfortable… to formidable.
*But not, like, into a cave or anything.
Supercharged custom strategy and coaching is for the busy entrepreneur who’s taking names and making moves. It’s for those who don’t have a lot of bandwidth for group programs or courses (or, ahem, silent prayers), but who still want expert perspective and smart outside strategy for getting to the next level.
Most of all, it’s for those who want to get creative with that next level — the business owners who aren’t excited by merely growing what they’ve already mastered, but who crave the challenge of innovating new, complementary offers that highlight their expertise and position them as thought leaders.
BECAUSE WHEN YOU WANT TO ANTE UP, YOU NEED TO SCALE UP — AND DO SO STRATEGICALLY, WITH REAL DIRECTION.
Maybe you’ve experienced success — but keep thinking, “what if it all falls apart?!”
Maybe you’ve been dabbling in everything – but need to streamline and focus before you burn yourself out.
Maybe you’ve gotten the business under control — but now it’s time to optimize your profits.
And maybe you’ve done a good job getting to here — but now it’s time to go to THERE. The organized, optimized, well-thought-out version of your business, where you can leverage your assets while scaling your own participation back, so you can work fewer hours, stop being the bottleneck in your own operation — and breathe again.
They’re for when you want to:
Working together with me, Carolyn, in this capacity is best for those who have experienced some success but have become bored and restless, and who now need that extra bit of guidance to get excited again… and to move into the next stage of profitable growth (key word: profitable).
TYPICALLY, YOU’LL KNOW YOU’RE A GOOD FIT IF YOU’RE EXPERIENCING ONE (HOPEFULLY NOT ALL!) OF THE FOLLOWING:
You’ve found that what used to work to attract qualified prospects is now falling flat, and you can’t seem to get any real system in place without it always feeling like up and down and up and down
Capped out on revenues, and it seems like the only way to grow is to expand your team — but that isn't the kind of growth that interests you right now. You're itching to create something new that complements your existing line of business.
Have been facing a major time vs. money imbalance and you’re starting to feel the weight of it on your shoulders and your bottom line (and maybe even your actual bottom, if you’re like most entrepreneurs who find themselves stuck at the computer 24/7!)
You’re the bottleneck in your own business and it’s stunting your professional, financial and personal growth
You’ve been doing what you’re doing for years. There’s no doubt you’re damn good at it. But there’s no longer the thrill of the challenge you once had, and you’re jonesing to create something new… without walking away from what you’ve got.
You suspect you may be over or even undercharging for certain offers — but have no real, systematic way to know or make that determination
Feel like your offers might be going stale — or you just don’t know what product or service you should stop offering, offer again or completely reimagine
Find yourself in a rut when it comes to how your marketing and offers flow (you know you need a refresh when you’re boring yourself, amiright?)
You’ve noticed your sales conversions are inconsistent at best — an indicator that it's time to realign with where your market is going
So far, it’s been up to you, you, you to figure it out. Call the shots. Make the right decision. Take the stab. Hope it’ll work out. Wade through the uncertainty. And be the one in charge.
And it can be really lonely, and a little bit crazy-making. Because you aren’t ever sure if you’re doing it right; you’re just doing it. And no one can fault you for that — you are doing great out there.
But you can do better than great when you know, with certainty, what’s possible for you — and what will move your business not only forward, but upward.
THAT’S WHY I WORK WITH SELECT ENTREPRENEURS AS A STRATEGIC THOUGHT PARTNER, COACHING THEM OVER A 90-DAY PERIOD TO TAKE THEIR BUSINESS TO THE NEXT LEVEL: BECAUSE EXPERIENCE CAN BE THE DIFFERENCE BETWEEN FLYING STEADY AND SOARING.
A smooth, even trajectory sounds nice — but nice gets boring real quick. You’ve been there, done that, seen everything there is to see at this level. Your business needs a fresh, carefully crafted new direction to ascend beyond and become exciting again — both personally and in payoff.
This is a concept I understand more than most, given my 25+ year expertise in sales and franchising, which is ALL about getting the business model right, and making sure profit is a given. (There’s even a book floating around out there on how to choose the right franchise model to meet your goals, authored by yours truly—wink.)
When you apply these principles to small business, you’d be surprised at how well they can take an average business and turn it into a powerhouse, ready to adapt and reinvent in response to the ever-evolving world of business — and to your own desire for new heights and challenges.
Listen, I’ve been there. I’ve reinvented myself from sales manager for Oracle to wildly successful franchise owner; I’ve upleveled from franchise owner to creator of a massive franchise expo; I’ve added published author into the mix and come out on the other side as a thought leader and force-of-nature business coach.
That personal journey of reinvention is why I got really, really passionate about business model design for startups and newbies, which I’ve done extensively for 15 years, helping my clients launch 100+ businesses. And I’ve been running business accelerators for the past 5 years, bringing business design into a more holistic coaching practice that helps entrepreneurs level up no matter which stage they’re in.
My clients tell me one of my superpowers is quickly calculating what’s really going on and helping you see the bigger picture potential so you can cut the fat, as I like to say, and start gearing everything toward the big vision — instead of running around in circles, watching your days drown in busywork and business as usual.
"I’m blown away by Carolyn’s ability to coach entrepreneurs create a scalable model that suits the human behind the business. What I appreciate most about her style is her ability to truly listen, get to the heart of the matter, and provide practical advice through the lens of years of experience and wisdom she brings to the table."
Angela Jia Kim Founder of Savor Lifestyle Brands
AND HERE’S HOW IT WORKS:
Given that this coaching happens in 90-day blocks, I take reservations by the quarter.
Four times a year, new spots open up, and it generally operates on a first-come-first-served basis, after a client has been approved as an appropriate candidate. (In other words, if I think I can better serve you some other way, I’ll tell you so.)
Therefore, I encourage clients to review the following schedule and place a refundable deposit down on a slot in order to reserve it now. Then, once your deposit is down, you’ll be taken to my calendar to schedule a discussion where we can talk about your needs and determine if this is a good fit for you. If it is, fantastic! We’ll get started soon. If not, I’ll happily refund your initial deposit and open that slot up to another entrepreneur.
YOU MAY SUBMIT A DEPOSIT FOR ANY OF THE ABOVE START DATES.
NOTE: If you’re at emergency-level, “I need help now!” I do keep space available for an emergency client at any given time, pending availability. If this is something you need help with, stat, or the show will not go on, reach out to me right now at *vip at carolynherfurth dot com* and we’ll see what we can arrange.
THE COACHING STRUCTURE IS AS FOLLOWS:
THE FEE STRUCTURE IS AS FOLLOWS:
"Looking back 3 years later, if I had thought that from our first meeting I would be where I am today, I wouldn't have believed it. Whenever I go back to our notes, (and it is often) it amazes me that everything was so spot-on and that Carolyn saw the potential, long before I did. Thank you Carolyn!"
Alana Langelotz Founder of Arlan Group
"I JUST HAD A $21,000 day!!! No. Big. F*cking. Deal.
THANK YOU Carolyn for all the work we did in our private. Changing the conversation has changed everything. You just DOUBLED my financial goal for this month!!"
Laurie Davis Edwards Founder & CEO of eFlirt Expert Author of Love @ First Click
"Before meeting Carolyn, I was purely focused on the quick buck and working on projects and with clients I didn’t particularly enjoy. It limited my ability to grow sales beyond my current capacity — unless I didn’t want to have much of a lifestyle, that is. But I love luxury travel and champagne — and damn it, I want it all!
I wasn’t exactly sure how it would work out — but was attracted to Carolyn’s style of coaching because, like her, I want everything I do to be my favorite thing.
Not only have I doubled my revenues this past year — I’m working with clients on projects I thoroughly enjoy. I’m also developing new ways to help more people — with a plan in place to double my revenues again this coming year — without sacrificing my “have it all” lifestyle."
Jennifer Spivak The Facebook Ads Girl
"Knowing that my business model was in need of help as a result of having more clients than I could handle and not earning the amount I knew I could, I decided to hire Carolyn to support me with revamping it.
Carolyn immediately helped me identify my income streams, determine exactly how much I should be charging and carved out a business model that’s unique to me, fits my lifestyle and allowed me to add thousands to my income every month."
Jeannie Spiro Speaking Strategist
"I will be forever grateful for the fact that I no longer have to "fake it to make it" because Carolyn helped me find and take ownership of my true center, audience and network as a businesswoman. As a result, I not only landed the biggest client of my career, I've also been presented with other amazing opportunities that would not have been possible without making this crucial investment in myself and my business."
Anne Marie S. Executive Coach & Author
"Just 7 days after meeting with Carolyn, I signed a new client at twice what I had been charging and my income has been fantastic!
I appreciate Carolyn’s ability to size up my personal, financial and professional interests and see my real value. She refined and “re-valued” what I offer so that I know make more profit, feel more organized and do it with less stress."
Sara Blette Make My Notebook & Necessary Spaces